Objectives Definition Example Essay

The following essay was submitted to the Wharton MBA program by our client. The client was accepted to the program.

Upon graduation I wish to lead the fiber-optics product management team in one of the world’s largest optical communication companies (such as Alcatel-Lucent and AT&T), supervising a group of 5-10. Striving to promote myself within the organization, I wish to become the Vice President of Marketing in the fiber optics segment, supervising several dozens of employees.

My mid-term goal is to become the founder and CEO of an innovative fiber optics firm. I desire to position the company as a profitable, international and leading company in its industry, and aspire to establish a sustainable organization, creating workplaces for thousands of employees and turning an underdeveloped area into a flourishing industrial zone. Passave, an optical communication company, which was lately acquired for $300M, is a model for such a successful company.

After fulfilling this goal, I intend to follow the growing trend of successful executives who moved to the public service sector. My plan is to become a senior manager in the Prime Minister’s Office.

I chose my first full time position in the Optronics Division at the military because I knew it will introduce me to the diverse optical communication community in my country, equipping me with basic hands-on experience in the field. The first two years I worked as a Physicist and a System Engineer and then I was promoted to the position of Electro-Optical Projects Manager in the division’s headquarters. There I set the goals, supervised and directed 9 Project Mangers in optical projects performed by 7 different companies in the defense industry.

At that point I realized that for developing the managing tools required for a senior manager I’ll need to gain more experience in bigger organizations. Therefore, I persuaded the head of the R&D directorate to be reassigned to a classified Intelligence unit. My first mission as an Optical Engineer was to lead a group of 4 in building a module which was the heart of a $100M system. One year later I was appointed to a Team Leader where I commanded a team of 8. Two years later I was promoted to Project Leader.

I understood I lacked the financial and international experience of technological project management to lead a global optical communication company. I therefore became a Project Leader in a classified unit of the PMO. I supervised a team of 20, and managed all financial aspects of a $2M project (presented to the Minister of Defense), where I also had the marvelous opportunity to negotiate with highly ranked officials of three foreign governments.

While considering studying for a PhD, I worked as a part time an Internal Consultant of 5 Project Leaders. I then became an Entrepreneur in Residence (EIR) in Precede, an entrepreneurship and investment firm, in hope to learn more about becoming an entrepreneur. Working in Precede, I matured in my understanding. I realized I still lack some Finance, Marketing and General Management foundations, which an MBA will enable me to develop.

In light of my long term goal to become a founder and CEO of a technologically oriented company, I’ll need to gain the strongest possible general management skills. The finance and marketing foundations will compensate for my inexperience in these fields. The structured formal general management education I’ll acquire in Wharton will broaden my view and give me the tools to leverage my experience and create a successful company. I believe an MBA is the most structural way to learn how to build organizational values, culture and design organizational structure and hierarchy.

Moreover, most of my leadership experience was developed in governmental organizations, where a leader is defined in terms of his values, inter-personal skills and professionalism. However, looking into the future, I will need to lead in the private sector where leadership is also characterized by the talent to lead corporate players in global, competitive markets and an understanding of the cultural, economical and financial forces that drive the marketplace. Hence, I believe studying by the researchers of the Center of Leadership and Change Development like Prof. S. Kaplan who composed Framing the Future will help me build and lead a high performance optical communication firm.

My experience is mainly based on large and established organizations. Hence, learning from Prof. Dushnitsky on the various dimensions of new venture creation and growth in Entrepreneurship, will show me his perspective on the trail I wish to follow as a founder. Desiring to build a sustainable company, I am looking forward to taking Strategy and Competitive Advantage, where I hope to learn how to create and maintain such an advantage. Learning how to identify entrepreneurial opportunities and how to exploit them where “Creating Values” was contemplated, will lay a solid basis for achieving these goals by myself.

In a world which is growing ever flatter, I find international exposure and experience important for the global company I wish to found. The Multinational Management major courses, such as Global Strategic Management, and participation in the Global Immersion Program will prove valuable in helping me understand other cultures which will be important when penetrating new markets. This international exposure will improve my ability to establish contacts with other nations, hence supporting my longer term career goal of rejoining the PMO.

Wharton’s mindset and student body imply numerous benefits. The exciting opportunity to participate in school’s management would contribute to the fruitful interaction between students and faculty. I plan to take part in the leadership development activities and the various student clubs to create strong friendships. These connections, combined with the great global alumni community, can be especially relevant as an eco system for the company I plan to start and for recruiting its management backbone.

When you are first faced with the task of writing a long essay or term paper it can be intimidating, but you make your job and the reader’s job much easier by following some basic rules of thumb. Of course, if your professors offer you any specific guidelines about writing be sure to follow those first. Otherwise, incorporate the advice that follows into your papers wherever appropriate.

Mechanics

Of course, papers should always be typed, double-spaced on 8-1/2 x 11 paper on one side of the page only, and letter-quality print or better is always expected. Often you are expected to supply a cover sheet giving the date, your name, the title of the paper, the class, and the professor’s name. Tables and figures should be numbered consecutively throughout the text, and if there are a good number of them, then separate lists of tables and figures at the beginning of the paper may be expected. Tables and figures should always have descriptive captions, and if they come directly from sources, the sources must be specifically credited in the captions with the same citation style that you use throughout the paper.

Title

A paper’s title should be succinct and definitive, individual and informational. Clearly, the title "An Overview of the Hydraulic Fracturing of Methane-Bearing Coal Formations" is more complete, satisfying, and informative than "Hydraulic Fracturing." The title is important because it announces the paper’s specific content and typically serves as a pathway to the paper’s thesis.

Introduction

Your introduction is your opportunity to be at your most individual. You should get your reader’s attention immediately by announcing the paper’s subject or by launching into a relevant scenario or narrative that informs or illustrates your overall argument. A paper illustrating the costly effects of poor mine design, for instance, might open with the scenario of how a poorly designed pillar at a salt mine in Louisiana once collapsed, fracturing the surface above and draining an entire lake into the mine. A paper on the supply and demand of nickel might begin by straightforwardly announcing that the paper will explain the uses of nickel, detail its market structure, and use data to forecast the future supply and demand of the metal.

In brief, a paper’s introduction should define and limit the paper’s scope and purpose, indicate some sense of organization, and, whenever possible, suggest an overall argument. Another important principle in technical writing is that the introduction should be problem-focused, giving the reader enough background so that the paper’s importance and relationship to key ideas are clear. A rule of thumb about the introduction’s length: about 5-10% of the entire paper.

As examples of how creative an introduction can be, here are the opening lines from a geography paper and a paper on optics, both of which use narrative technique to arouse our interest. Note how the first excerpt uses an "I" narrator comfortably while the second excerpt does not use "I" even though the writer is clearly reflective about the subject matter. The first excerpt is from a paper on the generic nature of America’s highway exit ramp services; the second is from a paper on shape constancy.

The observation struck me slowly, a growing sense of déjà vu. I was driving the endless miles of Interstate 70 crossing Kansas when I began to notice that the exits all looked the same. . . .

Our eyes often receive pictures of the world that are contrary to physical reality. A pencil in a glass of water miraculously bends; railroad tracks converge in the distance. . . .

Thesis Statement / Objective

Most papers have outright thesis statements or objectives. Normally you will not devote a separate section of the paper to this; in fact, often the thesis or objective is conveniently located either right at the beginning or right at the end of the Introduction. A good thesis statement fits only the paper in which it appears. Thesis statements usually forecast the paper’s content, present the paper’s fundamental hypothesis, or even suggest that the paper is an argument for a particular way of thinking about a topic. Avoid the purely mechanical act of writing statements like "The first topic covered in this paper is x. The second topic covered is y. The third topic is . . ." Instead, concretely announce the most important elements of your topic and suggest your fundamental approach—even point us toward the paper’s conclusion if you can.

Here are two carefully focused and thoughtfully worded thesis statements, both of which appeared at the ends of introductory paragraphs:

This paper reviews the problem of Pennsylvania’s dwindling landfill space, evaluates the success of recycling as a solution to this problem, and challenges the assumption that Pennsylvania will run out of landfill space by the year 2020.

As this paper will show, the fundamental problem behind the Arab-Israeli conflict is the lack of a workable solution to the third stage of partition, which greatly hinders the current negotiations for peace.

Body Paragraphs / Section Headings

Never simply label the middle bulk of the paper as "Body" and then lump a bunch of information into one big section. Instead, organize the body of your paper into sections by using an overarching principle that supports your thesis, even if that simply means presenting four different methods for solving some problem one method at a time. Normally you are allowed and encouraged to use section headings to help both yourself and the reader follow the flow of the paper. Always word your section headings clearly, and do not stray from the subject that you have identified within a section.

As examples, I offer two sets of section headings taken from essays. The first is from Dr. Craig Bohren’s "Understanding Colors in Nature" (1), which appeared in a 1990 edition of Earth & Mineral Sciences; the second is from a student’s paper on the supply and demand of asbestos.

Section Headings From "Understanding Colors In Nature"

  • Color By Scattering: The Role of Particle Size
  • Color By Scattering: The Positions of Source and Observer
  • The Blue Sky: The Role of Multiple Scattering
  • Color By Absorption in Multiple-Scattering Media
  • Color by Absorption: Microscopic Mechanisms are Sometimes Elusive

Section Headings From "Asbestos: Supply and Demand"

  • Industry Structure
  • The Mining and Properties of Asbestos
  • World Resources and Reserves
  • Byproducts and Co-products
  • Economic Factors and Supply and Demand Problems
  • Uses of and Substitutes for Asbestos
  • The Issue of Health on Supply and Demand

Just by considering the section headings in the above examples, we can begin to see the fundamental structures and directions of the essays, because both sets of headings break the paper topic into its natural parts and suggest some sort of a movement forward through a topic. Note how these headings—as all section headings should—tell us the story of the paper and are worded just as carefully as any title should be.

Most importantly, then, you must use your section headings in the same way that you use topic sentences or thesis statements: to control, limit, and organize your thinking for your reader’s sake.

Conclusion

Most papers use "Conclusion" as a heading for the final section of the text, although there are times when headings such as "Future Trends" will serve equally well for a paper’s closing section. When you are stuck for a conclusion, look back at your introduction; see if you can freshly reemphasize your objectives by outlining how they were met, or even revisit an opening scenario from the introduction in a new light to illustrate how the paper has brought about change. Your conclusion should not be a summary of the paper or a simple tacked-on ending, but a significant and logical realization of the paper’s goals.

Beware of the temptation to open your final paragraph with "In conclusion," or "In summary," and then summarize the paper. Instead, let your entire conclusion stand as a graceful termination of an argument. As you write your conclusion, concentrate on presenting the bottom line, and think of the word’s definition: a conclusion is an articulated conviction arrived at on the basis of the evidence you have presented.

What follows is an excerpt from a conclusion to a paper entitled "Exercise in the Prevention and Treatment of Osteoporosis in Women." Note how the conclusion reflects directly on the paper’s hypothesis and spells out the bottom line, gracefully bringing closure to the paper’s argument:

The majority of evidence presented in this paper supports the hypothesis that exercise positively affects bone mineral density in both premenopausal and postmenopausal women. Significantly, exercise has been shown to increase bone mineral density in premenopausal women even after the teenage years, and it helps preserve the bone mass achieved in the following decades. There is also evidence that exercise adds a modest, yet significant amount of bone mass to the postmenopausal skeleton. As these findings demonstrate, women of all ages can benefit by regular weight-bearing exercise, an increased intake of calcium-rich foods, and—for postmenopausal women—the maintenance of adequate estrogen levels. For all women, it is never too late to prevent osteoporosis or lessen its severity by making appropriate lifestyle choices.

References

Any sources cited must be correctly listed on a References page using the Author-Year or Number system (see Chapter 5 of this handbook).

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